Hi, I’m Kalyn. Welcome to my Substack!

I’m delighted you’re here! Read to learn about my experiences running a small business and my adventures as an East Coast fashionista with a passion for travel, NYC and a good bourbon cocktail.

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About Me

I’m a lawyer turned fashion stylist turned stationer/graphic designer (and sous chef to my husband when he lets me in the kitchen!). I am a thank you note expert, best-selling author, speaker and founder of Effie’s Paper::Stationery&Whatnot.

I've been featured in The Washington Post, The New York Post, Essence magazine, HGTV and Apartment Therapy. I'm delighted to share that Effie's Paper has also been featured on The TODAY Show. And my entrepreneurial spirit has been captured in the best selling books, "Clever Girl Finance: Ditch Debt, Save Money & Build Real Wealth" and "Kick Some Glass: 10 Ways Women Succeed At Work On Their Own Terms".

Effie’s Paper :: Stationery&Whatnot is a lifestyle brand by women for womxn. Effie’s Paper is a differentiator in this space. Our products have been sold in over 450 independent retailers across the US, Canada and Haiti plus HomeGoods. In 2022, we had an exclusive collection of notebooks in 200 select Walmart stores. Our retailers report an average 95.6% sell-through rate. Effie’s Paper has been featured on The Today Show, in the Los Angeles Times, The New York Times, The Washington Post, BuzzFeed and GoodHousekeeping magazine.

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